Hi, I am Henrik


Thanks for stopping by my corner of the web. Thinking you might be here because you Googled my name to figure out a bit more.

So here are a few blog posts, a few links to interview or podcasts I have done and links to how to get in contact. Also, a small blurb that gives a short intro to some of the work I have done. However, it all gets so formal on a site like this – so feel free to ping me on twitter, email or give me a call.


Henrik Werdelin is the co-founder of BARK, America’s fasted growing pet company as well as Managing Partner of Prehype, a venture development firm headquartered in New York with offices in Copenhagen and London.


Prehype co-create new ventures and incubation programs with VCs and corporations ranging from NewsCorp over Danone to GE and Mondelez – as well as launching successful venture-backed startups like BarkBox, AndCo, Roman and ManagedByQ.


Henrik has for the past 15 years been involved in a range of successful startups and corporate incubations as either founder, investor or advisor; including HotPotato (now by Facebook), GoTryItOn (now Rent the Runway), NewSmart (incubated with NewsCorp), ReadMill (now DropBox), Betabox (incubated with Mondelez) and Sunrise (now Microsoft). Prior Werdelin was the Entrepreneur in Residence with Index Ventures and running product development for MTV International where he spearheaded the development of many of MTV’s award-winning innovative digital products.  He is a frequent speaker at top-tier business schools and industry forums and has been quoted in numerous publications and media outlets on subjects such as corporate innovation, product design and entrepreneurship.


He is Danish but lives in the US, where he was named amongst the Top 100 most Creative by Fast Company and Silicon Alley Insider’s ‘100 People in Tech’.


RT @thorneny: Easiest way to get in touch with an early stage founder: Ping customer service after hours.

1 day ago

RT @mcuban: This is an incredibly fun app if you love dogs ! https://t.co/USAbN9ID3q

2 days ago

Feel free to email me on hellohenrik@werdelin.dk